
Fresh in the Morning. Smudged by Lunch?
Mascara can look perfect when you leave home, then begin to smudge, flake or weigh down your curl a few hours later. You should not have to keep checking the mirror, fixing your eye makeup or rely on lash glue and salon extensions for a lifted, defined look.
Length, Lift and Definition—Without the Heavy Buildup
Lightweight silk micro-fibers coat each lash to create a visibly fuller, longer-looking effect. The dense-bristle wand helps separate lashes from root to tip, while the water-resistant formula helps reduce everyday smudging and flaking. Apply one coat for a natural lift or build a second for a bolder finish.
See the Difference, Coat by Coat
Compare bare lashes, one coat and two coats under the same lighting to see the visible difference in length, fullness and definition.
- BARE LASHES — Natural starting point
- ONE COAT — Clean everyday definition
- TWO COATS — Fuller, bolder-looking lashes
Three Simple Steps
1. Remove excess product.
Lightly wipe the wand against the edge of the tube.
2. Brush from root to tip.
Gently wiggle the wand from side to side as you sweep upward.
3. Build before it sets.
Apply a second coat while the first is still slightly tacky for a bolder finish.
Easy Removal
Use warm water with a gentle eye makeup remover, cleansing oil or cleansing balm. Allow the formula to dissolve before wiping it away.
Frequently Asked Questions
Will this smudge if I sweat or have oily skin?
Will this smudge if I sweat or have oily skin?
The water-resistant formula is designed to help reduce transfer caused by everyday sweat, humidity and natural skin oils. Results can vary depending on skin type, application and environmental conditions.
Will it make my lashes feel heavy or crunchy?
Will it make my lashes feel heavy or crunchy?
The lightweight fiber formula is designed to create buildable definition without a thick, overly stiff feel. Applying thin coats and removing excess product from the wand will give you the softest finish.
Will it clump if I apply more than one coat?
Will it clump if I apply more than one coat?
The dense-bristle brush helps distribute the formula evenly and separate the lashes. For the cleanest result, apply the second coat before the first coat dries completely.
Is it suitable for beginners?
Is it suitable for beginners?
Yes. Begin with one thin coat and slowly build until you reach your preferred level of definition. The familiar mascara wand does not require lash glue or special application tools.
How should I remove it?
How should I remove it?
Gently dissolve the formula using warm water and your preferred eye makeup remover, cleansing oil or cleansing balm. Avoid rubbing aggressively or pulling on your lashes.